Download Auditorium 8:45 am Registration / Coffee and Refreshments 9:15 am

Mexican Ministry of Economy
Alfonso Reyes #30, Mezzanine floor, Hipódromo Condesa, Mexico City
(February 24 and 25, 2011)
Workshop Agenda
Thursday, February 24, 2011
Room: Auditorium
8:45 am
Registration / Coffee and Refreshments
9:15 am
9:30 am
-
Welcome
Juan Carlos Baker, Director General de Evaluación y Seguimiento de Negociaciones, SE
Opening Remarks
Relationship between Business and Government
(30 min)
Beatriz Leycegui, Subsecretaria de Comercio Exterior de la Secretaría de Economía
Carlos Pascual, Embajador de los Estados Unidos en México
Miguel Marón Manzur, Subsecretario para la Pequeña y Mediana Empresa de la Secretaría
de Economía
Miguel Guillermo Aragón, Unidad de Políticas de Transparencia y Cooperación
Internacional, Secretaría de la Función Pública
Session #1 – The Benefits of Corporate Ethics
Room: Auditorium
Moderator: Geri Word, Director for the Office of North and Central America and the Caribbean, ITA
10:00 am
-
Testimony on the Benefits of a Business Ethics Program
Graciela Garay, Pacto Ético Comercial de Paraguay
Carlos Ludlow, Presidente de AliaRSE
-
The External and Internal Impact of Business Ethics
(40 min)
José Antonio Ardavín, Director del Centro de la OCDE en México
Juan J. Ellis, Representante de País para el Banco Interamericano de Desarrollo en México
10:15 am
11:00 am
Break
11:15 am
-
State of Business Ethics within Mexico and the United States
Eduardo Bohórquez, Director Ejecutivo de Transparencia Mexicana
(45 min)
-
Value of Responsible Corporate Practices/Negative Effect of Corruption
Alfredo Esparza, Mexican Ministry of Public Administration
(45 min)
Group Discussion / Questions and Answers
Moderator: Geri Word, Director of NAFTA Office, ITA.
(15 min)
12:00 pm
12:45 pm
1:00 pm
(10 min)
(10 min)
Lunch
Mexican Ministry of Economy
Alfonso Reyes #30, Mezzanine floor, Hipódromo Condesa, Mexico City
(February 24 and 25, 2011)
-
Room: Rroom B
Sponsored by (ConMéxico - TBC)
Keynote Speakers – “Responsible Business Partners in the Global Supply Chain”
Jaime Zabludovsky, Presidente Ejecutivo, Consejo Mexicano de la Industria de Productos de
Consumo (CONMEXICO)
(20 min)
Ernesto González Dávila, CEO de Deloitte México (TBC)
(20 min)
Thursday, February 24, 2011
Session #2 – How to Leverage Business Ethics as a Competitive Advantage
Room: Secretaries + Olinalá
Moderator: Juan Carlos Baker, Director General de Evaluación y Seguimiento de Negociaciones, SE
2:30 pm
-
Business Ethics Diagnostic – Assessing Your Business
Graciela Garay, Pacto Ético Comercial de Paraguay
(45 min)
-
Certification Programs & Integrity Pacts
Graciela Garay, Pacto Ético Comercial de Paraguay
(45 min)
3:15 pm
4:00 pm
Break
4:10 pm
Panel Discussion – Enhancing Productivity through Business Ethics
Moderator: Juan Carlos Baker, Director General de Evaluación y Seguimiento de
Negociaciones, SE
i.
ii.
iii.
iv.
v.
5:00 pm
Audience Questions for the Panel
Moderator: Juan Carlos Baker, Director General de Evaluación y Seguimiento de
Negociaciones, SE
5:30 pm
-
“Study on Corporate Social Responsibility and Competitiveness” - Rubén Díaz,
Universidad Anahuac México Sur
(10 min)
“Reducing Risk and Access to Financing” - Miguel Ángel Laporta, HSBC Asociación de
Bancos de México (TBC)
(10 min)
“Employee Morale and Productivity” – Alejandro Menchaca, Vicepresidente, Great Place
to Work Mexico
(10 min)
“Integrity Tools to Strengthen Competitiveness” – Juan Pardinas, IMCO
(10 min)
“The Relationship between Integrity and Efficiency / Collaborative Partnerships between
Government and Private Sector” – (Felipe González y González, President of CEGIIPADE)
(10 min)
Closing Remarks
Geri Word, Directora, Oficina del TLCAN, ITA
Juan Carlos Baker, Director General for International Trade Negotiations, SE
(10 min)
Mexican Ministry of Economy
Alfonso Reyes #30, Mezzanine floor, Hipódromo Condesa, Mexico City
(February 24 and 25, 2011)
Friday February 25, 2011
9:30 am
Coffee and Refreshments
Session #3 – Designing and Implementing a Business Ethics Program
Room: Secretaries + Olinalá
10:00 am
11:00 am
(60 min)
Building a Business Ethics Program – Writing a Code of Conduct
Dr. José Faustino Barrón, Instituto para la Evolución Empresarial/Tecnológico de Monterrey
(60 min)
-
12:00 pm
Break
12:15 pm
-
Building a Business Ethics Program – Communicating with Stakeholders
Graciela Garay, Pacto Ético Comercial de Paraguay
(60 min)
-
Building a Business Ethics Program – Reporting, Monitoring and Evaluating
Mike Calvert, Departamento de Comercio de EEUU
(60 min)
1:15 pm
2:15 pm
3:45 pm
Building a Business Ethics Program – Identifying Vision and Objectives
Mike Calvert, Departamento de Comercio de EEUU
Lunch
(90 min)
Place (Room B)
Sponsored by (AliaRSE-TBC)
Keynote: “The Private Sector Perspective on Implementing a Business Ethics Program”
Jose Luis Rodriguez, Head Legal Counsel y Vicepresidente Senior de Legal y Asuntos
Institucionales, Walmart de México y Centroamérica
(20 min)
Jesús Flores, Director Institucional, Tenaris Tamsa
(20 min)
Panel Discussion on Building a Business Ethics Program
(60 min)
Moderator: Arturo Rios, Directo de Asunto Internacionales, Federal de Acceso a la
Información Pública (IFAI)
- Personal Experiences
- Role of Management
- Value of an Integrity Pact
- Business Ethics Awards
- Best Practices
Speakers:
i. Member of AliaRSE (TBD);
ii. Santiago Macías, COMPITE; (TBC)
iii. Gustavo de la Torre, Caux Round Table; (TBC)
iv. Dr. Jorge Pérez Rubio, Presidente del Comité de Responsabilidad Social Empresarial y
Educación, American Chamber of Commerce Mexico
Mexican Ministry of Economy
Alfonso Reyes #30, Mezzanine floor, Hipódromo Condesa, Mexico City
(February 24 and 25, 2011)
4:30 pm
Questions and Answers to the four speakers
Moderator: Arturo Rios, Arturo Rios, Directo de Asunto Internacionales, Federal de Acceso
a la Información Pública (IFAI)
4:45 pm
Break
Session #4 - Identifying best practices of business ethics
Room: Auditorium
5:00 pm
5:45 pm
Recap / Group Discussion
ITA/SE Facilitators:
- Juan Carlos Baker, SE
- Geri Word, ITA
- Alfredo Esparza, SFP
- Arturo Ríos, IFAI
(45 min)
Wrap-up/Concluding Remarks
- Beatriz Leycegui, Subsecretaria de Comercio Exterior de la Secretaría de Economía
(15 min)
- Carlos Ludlow, Presidente de AliaRSE
(15 min)